Mojo Shot

Branding & Design
Photography
Marketing Materials

SITUATION

Mojo Shot needed point-of-sale marketing materials to showcase the new Cinnamon flavored shot ‘Sin Fire’ and appeal to a wider audience of liquor buyers. So how do you make a new liquor flavor seem appealing?

SOLUTION

Wisdom captured super high resolution images of the product line to raise the audiences perception of the product and designed attractive marketing material. By bringing the familiar ingredient cinnamon into the spotlight Wisdom brought the audience closer to something they can understand and therefore desire.
The exiting visual of cinnamon sticks on fire is an artful nod to the product ‘Sin Fire’. The ‘Sin Fire’ marketing materials definitely added some much needed spice to the Mojo Shot product family.